Campaigns

The Year of Reading – Every Page Counts (2025)
We ask readers to count and collect the number of pages they read throughout the year so that by the end of the year we
I’m off to read – Let a new story take you on a journey (2024)
The main message of the campaign is that reading is an experience that can be enjoyed anywhere and anytime, taking you away from your routine
The only way to a meaningful Christmas (2024)
Our Christmas campaign had two goals: to promote reading and to present books as the perfect gift.
Bookline x Budapest Park – Headed for my own reality! (2024)
Bookline has “moved into” Budapest Park so that we can reach young people looking for entertainment in a cultural and musical environment.
Reading is our favorite holiday (2023)
In our Christmas campaign, we set ourselves the goal of helping as many people as possible to incorporate reading into their daily routine.
Bookline – I’m off to read – The best journey begins with a turn of the page (2023)
Reading is one of the best ways to escape from everyday life and set off on a journey, not only in our minds but also